Privacy Policy

<h1>Privacy Policy</h1>

<p>At Troots, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard the information you share with us when visiting our website or making a purchase.</p>

<p>By using troots.co, you agree to the practices described below.</p>

<hr>

<h2>1. Information We Collect</h2>
<p>We collect the following types of information when you interact with our website:</p>
<ul>
  <li><strong>Personal Information:</strong> When you make a purchase or create an account, we collect your name, email address, billing/shipping address, and payment details.</li>
  <li><strong>Usage Information:</strong> We automatically collect data about how you use our site (e.g., pages visited, browser type, device, and IP address).</li>
  <li><strong>Cookies:</strong> We use cookies and similar tracking technologies to enhance your browsing experience, analyze traffic, and improve site performance.</li>
</ul>

<h2>2. How We Use Your Information</h2>
<ul>
  <li>Process and fulfill orders</li>
  <li>Communicate with you about orders, promotions, and updates</li>
  <li>Improve our website, products, and customer experience</li>
  <li>Prevent fraudulent activity and maintain website security</li>
  <li>Comply with legal and regulatory requirements</li>
</ul>

<h2>3. How We Share Information</h2>
<p>We respect your privacy — Troots does not sell or rent your personal information. We may share your information only with:</p>
<ul>
  <li><strong>Service Providers:</strong> Trusted partners that help us process payments, ship orders, or operate our website.</li>
  <li><strong>Partner Brands:</strong> In cases where you purchase or interact with products from one of our brand collaborators, limited information may be shared to fulfill your order or honor partnership promotions.</li>
  <li><strong>Legal Requirements:</strong> If required by law or in response to valid legal requests.</li>
</ul>
<p>All partners and service providers are required to protect your data and use it only for the services they provide to Troots.</p>

<h2>4. Cookies & Tracking</h2>
<p>Cookies help us personalize your experience and understand site performance. You can adjust your browser settings to refuse cookies, but some site functions may not work properly if you do.</p>
<p>We may use tools like Google Analytics or Meta Pixel to gather insights on how visitors use our site. These services may collect data according to their own privacy policies.</p>

<h2>5. Email & Marketing Communications</h2>
<p>When you sign up for our newsletter or make a purchase, you may receive emails about new products, events, or promotions. You can unsubscribe at any time by clicking the link in the email footer or contacting us directly at <a href="mailto:support@troots.co">support@troots.co</a>.</p>
<p>We’ll never spam you or share your contact information with third parties for marketing purposes.</p>

<h2>6. Data Security</h2>
<p>We take data protection seriously. Troots uses industry-standard encryption, secure servers, and limited access protocols to protect your personal information.</p>
<p>While we do our best to safeguard your data, no online transmission is 100% secure. You share information at your own risk.</p>

<h2>7. Your Rights</h2>
<p>Depending on where you live, you may have the right to:</p>
<ul>
  <li>Access, correct, or delete your personal data</li>
  <li>Withdraw consent for marketing communications</li>
  <li>Request a copy of the information we hold about you</li>
</ul>
<p>To exercise these rights, contact us at <a href="mailto:support@troots.co">support@troots.co</a>.</p>

<h2>8. Children’s Privacy</h2>
<p>Troots does not knowingly collect or sell information from individuals under 21 years of age. If we learn that a user is underage, we will promptly delete their data.</p>

<h2>9. Changes to This Policy</h2>
<p>We may update this Privacy Policy from time to time to reflect changes in our practices or for legal reasons. Updates will be posted here with a revised “last updated” date.</p>
<p><em>Last updated: October 2025</em></p>

<h2>10. Contact Us</h2>
<p>For any questions about this Privacy Policy or your data, please reach out to:</p>
<p><strong>Email:</strong> <a href="mailto:support@troots.co">support@troots.co</a><br>
<strong>Address:</strong> Troots, Mendocino County, California, USA</p>